Ohio State and Oregon are outpacing the NIL market according to Nebraska AD

There has been a lot of consternation in and around Ann Arbor about Michigan football recruiting in the light of name, image, and likeness. NIL completely changed the game and though it appeared years ago that the Wolverines would be one of the most poised to take advantage of such a new initiative, the maize and blue have fallen behind.

Under Jim Harbaugh (and continuing under Sherrone Moore), Michigan’s ethos has been ‘transformational, not transactional’ — that’s to say it’s not ‘pay-for-play.’ At other programs, recruits are essentially being induced, which is against the spirit (and technically rules) of NIL. But beyond that, with the transfer portal now being fully open and with players not needing to sit out for a year, coaches have to recruit their own roster. And sometimes, that means invoking the collectives and making sure that they match or exceed what other teams are willing to spend on the same players (which speaks to the rampant tampering that is now taking place).

Michigan’s collectives are targeting somewhere in the $10-15 million range, just to keep those star players it has. It turns out, even with those projected goals, that’s chump change compared to some other schools.

According to Football Scoop, Nebraska athletic director Troy Dannen spoke to the Cornusker collective ‘1890’ and shared that Ohio State and Oregon are spending $23 million. And for schools like those, they may or may not be adhering to the ‘transformational over transactional’ approach, particularly when it comes to the transfer portal.

We’ve got great advantages here. We don’t have debt; we have great reserves, we have a fan base, facilities, we have great advantages to addressing what lies ahead. Let’s talk about what happens in the next two years. NIL’s not coming in-house, it’s going to be…

Source link : https://sports.yahoo.com/ohio-state-oregon-outpacing-nil-171948000.html

Author : Wolverines Wire

Publish date : 2024-06-08 17:19:48

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