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It’s no big secret that three-time Super Bowl-winning Kansas City Chiefs quarterback Patrick Mahomes II played a big role in securing an apparel deal between adidas, one of his sponsors, and the Texas Tech athletics department, where he made his name at the collegiate level.
Kirby Hocutt, director of athletics, credited Mahomes with getting the agreement between the two parties done back in November. Now that the 10-year deal between Tech and adidas has officially begun, we know a bit more about how the deal came about.
Speaking from the concourse at Jones AT&T Stadium on Monday, senior associate athletics director Robert Giovannetti said Mahomes’ role in the deal was multi-faceted. Not only did Texas Tech football’s most famous alum push for the deal, it’ll be his logo the Red Raiders sport on their new uniforms.
GRAND REVEAL: LOOK: Texas Tech football unveils new adidas uniforms
“He always invites Kirby to his summer golf tournament,” Giovannetti said, “and Patrick was just talking to him about, hey, we need to get adidas and Texas Tech together. He talked about his new brand, his gladiator brand, and so that kind of kicked things off.”
Mahomes, Giovannetti said, also wanted to introduce his new logo — shaped like the helmet of a gladiator with his initials — to the college level and yearned for Texas Tech to be the first to incorporate it.
Patrick Mahomes, right, stands with his wife, Brittany Mahomes during his Ring of Honor ceremony, Saturday, Oct. 29, 2022, at Jones AT&T Stadium.
“There’s a couple other schools that wanted to be first,” Giovannetti said. “Patrick wanted Texas Tech to be first.”
So far, only the football and baseball team uniforms — he signed with Tech to play both before sticking with football — will feature Mahomes’ gladiator logo, though others will join the fray later. Giovannatti said…
Source link : https://sports.yahoo.com/patrick-mahomes-ii-joey-mcguire-210151450.html
Author : Lubbock Avalanche-Journal
Publish date : 2024-07-01 21:01:51
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