NFL playing second annual ‘Black Friday’ game: Why is there a game on the Friday after Thanksgiving?

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The NFL started a new schedule tradition last season with the first “Black Friday” game that will be streamed exclusively on Amazon Prime Video. The game will be streamed for free as part of a Black Friday “deal” presented by Amazon, so fans don’t have to subscribe to watch the contest between the Las Vegas Raiders and Kansas City Chiefs.  

Why does the NFL have a “Black Friday” game in the first place? Money played a major factor, as Amazon missed an opportunity to broadcast a game on Thanksgiving in its $1 billion “Thursday Night Football” package. The NFL Thanksgiving Day games have separate rights in the league’s television contracts, being contracted to CBS, Fox, and NBC — so there was no share of the pie for Amazon. 

Amazon created the idea of having a game on “Black Friday” to coincide with its biggest shopping day of the year. Prime Video ended up paying $100 million to the NFL to have an annual game on “Black Friday” starting in 2023, banking they’ll make the money up with the numerous eyeballs tuning into the game (remember, a Prime Video subscription is not needed to watch Friday’s game). 

Is the NFL entering unchartered territory? The NFL has played games on Fridays, but they have been played on Christmas Eve or Christmas Day since 1999. The league did have a pair of Friday games on New Year’s Eve in 1993, which was also a holiday. 

The league actually played a Friday game on the season’s opening weekend as the Philadelphia Eagles gave up a home game to face the Green Bay Packers in Brazil. Prior to this year, the last time the NFL played games on a Friday that wasn’t on a holiday was in 1986, six days before Christmas on Dec. 19. The last time the NFL played a game on a Friday that wasn’t in…


Source link : https://www.cbssports.com/nfl/news/nfl-playing-second-annual-black-friday-game-why-is-there-a-game-on-the-friday-after-thanksgiving/

Author : Jeff Kerr

Publish date : 2024-11-29 13:51:00

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