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A remote camera is used during a BYU-Washington game Saturday, Sept. 21, 2019, in Provo, Utah. The Cougars will face Colorado in a prime affair on ABC in the Alamo Bowl on Dec. 28, 2024. | George Frey, Associated Press
‘Tis the season!
During a month of firsts, where No. 17 BYU won a piece of the Big 12 championship, the basketball program landed the No. 1 prep recruit in the world and the men’s and women’s cross-country teams swept the national championships — something else never seen before is about to happen — and it has everything to do with being seen.
More people are about to watch the Cougars play football than at any time in history. That’s what a top-25, post-Christmas, prime-time matchup on network television can get you, especially if it’s against Colorado.
The Buffaloes, led by head coach Deion Sanders, were the ninth most-watched team in college football this season, with nine games televised by the mainstream networks NBC, Fox, CBS or ABC. BYU was the 36th most-watched team with only one Fox game and the rest relegated to ESPN, ESPN2, ESPN+ or FS1.
Large audiences can be found at any outlet, especially if the matchup is intriguing (BYU-Utah drew 2.2 million on ESPN), but the networks still reign supreme. ESPN’s biggest audience of 2024 watched the Florida State-Georgia Tech game (4.99 million). It was college football’s 40th most-watched game of the season. However, the 39 games ahead of them were on ABC, NBC, Fox or CBS.
BYU on ABC on a Saturday night following Christmas is a lineup that hasn’t happened before, and it provides a golden opportunity for the Cougars to show up and show out, even if they take a ride on Colorado’s coattails.
The Buffaloes attracted 5.7 million viewers against Nebraska (NBC) and 6.2 million against Kansas (Fox). The added fact that Colorado features Heisman…
Source link : https://sports.yahoo.com/byu-history-alamo-bowl-040000675.html
Author : Deseret News
Publish date : 2024-12-17 04:00:00
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