It’s been coming down the pipe for years, but it finally happened — college athletics has forever changed with revenue sharing thanks to the House v. NCAA settlement. Now, the door’s been removed from its hinges for a new era in what was formerly known as amateur sports.
Last week’s $2.8 billion, 10-year settlement ushers in backpay for previous student-athletes who missed out on name, image and likeness opportunities and beginning July 1, colleges are allowed to pay current players directly. There’s an expected $20.5 million on the table per school to share with their players in the upcoming academic year with a new revenue sharing cap that increases by at least 4% every year — except Years 4, 7 and 10 when Power Four revenue baselines are determined — for the next decade.
Most of the money will be earmarked for football (estimated 75%) and men’s basketball (~15%), with the rest being dispersed to women’s basketball (~5%) and other sports (~5%).
The biggest winners and losers from House v. NCAA settlement: Amateurism is dead and the class divide grows
John Talty
Here’s a couple quick opinions on the landmark decision and how things may look moving forward:
1. Prepare for parity
TCU reaching the national championship game a few years ago piqued interest, as did Cincinnati and Boise State reaching the playoff as Group of Five surprises. Should we expect more of the same in the coming years? If you’re fans of a Power Four program, you bet, and at a few others, there’s an enhanced chance for annual success. Glancing at the…
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Author : Brad Crawford
Publish date : 2025-06-09 14:59:00
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