Excuse St. John’s athletic director Ed Kull if he’s highly skeptical of the suggestion that the Big East is poised to become men’s college basketball’s big-budget bully.
Kull can’t fathom a scenario where the sport’s deep-pocketed traditional powers allow Big East programs to outspend them for top-tier talent.
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“Unless you’re telling me their collectives are all folding and shutting down, I can’t see how that’s going to happen,” Kull told Yahoo Sports.
The idea that Big East basketball is among the big winners from last Friday’s House vs. NCAA settlement stems from the structure of college sports’ new revenue-sharing rules. Schools can directly distribute a pool of up to $20.5 million to athletes in year 1 (July 2025 to June ‘26) and can give out even more money subsequently as the annual cap escalates.
SEC, Big Ten, Big 12 and ACC schools are preparing to spend most of this year’s sum on football in an effort to remain competitive in the sport that rakes in the most money and bankrolls the rest of an athletic department. The University of Georgia earlier this year revealed that football players will receive 75% of the available money, compared to 15% for men’s basketball, 5% for women’s basketball and 5% for the school’s remaining teams. Texas Tech has previously earmarked 74% to football. Other power-conference football programs are expected to gobble up 70 to 80%.
Those projections leave most Power Four men’s basketball programs with pools of about $2 to $4 million to pay their players. Schools with richer tradition in basketball than football — a Kansas, Kentucky, Duke or North Carolina for example — could conceivably exceed that and distribute up to $5 million to men’s basketball players in an effort to stay ahead of the competition.
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The calculus…
Source link : https://sports.yahoo.com/mens-college-basketball/article/are-gonzaga-and-the-big-east-the-big-winners-from-the-ncaas-new-revenue-sharing-rules-150222071.html
Author : Jeff Eisenberg
Publish date : 2025-06-11 15:02:00
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